AI and AV Development in 2024: Focus on Nureva
The Pro AV industry is gearing up for a significant shift over the next decade, as 15 manufacturers, 28 thought leaders, and 30 AV/IT experts predict a widespread integration of Artificial Intelligence (AI) and cloud technologies into their products and workflows.
Nancy Knowlton, CEO of Nureva, a company renowned for its collaborative cloud-based AV solutions, is at the forefront of this movement. She envisions a future where AI and cloud technologies will transform the Pro AV industry, delivering smarter, more responsive, and integrated AV environments.
According to Knowlton, AI will enable agentic, context-aware AV systems that simplify management and improve user experiences. By reducing system complexity and enhancing interoperability, AI will allow AV devices and platforms to better communicate and make sense of one another, resulting in AV systems that “just work” with fewer headaches and faster issue resolution.
The cloud, on the other hand, will support these advancements by providing consistent structure and reliable data flow across devices and platforms, facilitating integration and managed services at scale. This foundational element of future Pro AV products and experiences is expected to address current security concerns, despite initial reservations.
The widespread acceptance of AI and the cloud in Pro AV is expected to be driven by the desire to deliver products that delight customers. Today's AI implementations in Pro AV are rudimentary and focused on smaller aspects of products, but are expected to rapidly evolve as the industry strives to meet customer expectations.
In addition to Nureva, 28 thought leaders are focusing on visualization technologies, 15 on streaming technologies, 15 on next-generation audio, and 15 on esports in the Pro AV industry. These focus areas underscore the industry's commitment to innovation and the pursuit of improved user experiences.
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Performance and cost efficiencies are expected to be significant benefits of AI and cloud integration in Pro AV. The acceleration of product improvements and innovations is expected to be driven by AI, making it an essential part of the industry's future.
In summary, AI will enable agentic, context-aware AV systems that simplify management and improve user experiences. Cloud technologies will underpin AV system integration, data reliability, and scalability. Together, AI and cloud will drive industry shifts toward smarter, more connected, and more secure Pro AV deployments over the next decade. This transformation, led by visionaries like Nancy Knowlton, is shaping the future of the Pro AV industry.
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- The integration of Artificial Intelligence (AI) and cloud technologies into Pro AV products and workflows, as envisioned by Nancy Knowlton, CEO of Nureva, will lead to smarter, more responsive, and integrated AV environments, featuring agentic, context-aware systems that simplify management and improve user experiences.
- In the Pro AV industry, data-and-cloud-computing technologies will support advancements in AI and AV systems, providing a consistent structure and reliable data flow across devices and platforms, thus facilitating integration, managed services at scale, and addressing current security concerns.