Apple's MixC location in Shenzhen is set to launch on April 28 in China
Apple Opens New Store in Shenzhen, China
Apple's latest retail store, Apple MixC Shenzhen, is set to welcome its first customers on Friday, April 28, at 10 a.m. local time. Located in China, this store marks Apple's 55th store in the region and its second in Shenzhen.
Deirdre O'Brien, Apple's senior vice president of Retail, expressed excitement about the new store. The Apple MixC Shenzhen store team consists of over 150 highly trained retail team members who collectively speak 10 languages, including Chinese, Cantonese, English, Japanese, Korean, French, Spanish, Russian, Arabic, and sign language.
Visitors can explore the latest Apple products and accessories, get shopping help, choose monthly financing options, and receive Genius support. The store is designed to be a space for customers to learn, create, and be inspired. It features a Padang Light stone floor and a timber veneer-clad wall, both sustainably sourced within China.
In addition to the regular shopping experience, the Apple MixC Shenzhen store offers Today at Apple programming. These sessions will take place at the store, offering opportunities across photography, videography, art and design, music, and coding. Sessions will occur in a roundtable setting for a more personalized experience.
Since Apple Holiday Plaza Shenzhen opened in 2012, Apple has welcomed 22 million visitors in Shenzhen. The new store opening marks a long-standing commitment to local communities in Shenzhen.
The Apple MixC Shenzhen store also includes an Apple Pickup station, which combines online and in-store shopping experiences for customers in China. For press inquiries, the Apple Media Helpline is available at media.help@our website.
Apple MixC Shenzhen is the fourth store in the Guangdong province of China. The store aims to deepen the connection with the local community and provides a space where customers can connect, learn, and be inspired.
While the name of the head of Apple's Retail division who spoke at the opening of Apple MixC Shenzhen in China on April 28, 2023, is not provided in the available search results, the opening of this new store is undoubtedly a significant milestone for Apple and its customers in Shenzhen.
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