Apple's Streaming Service, Apple TV+, Now Accessible for Android Users, Despite their Lifelong Preference for Non-Apple Devices
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Let's talk about the unexpected surprise this week - the arrival of Apple TV+ on Android devices! Yes, you heard it right. Apple has made its streaming service available for Android users, and you don't need an Apple gadget to enjoy it. You can download the Apple TV+ app from the Google Play Store.
The app works like a charm on any Android device running Android 10 or higher. It adapts to all screen sizes, from foldables to tablets, making it a great companion for your entertainment needs. So, time to dust off that old tablet and get your "Severance" binge-watching on!
No Apple ID is needed to subscribe to Apple TV+. You can sign up for the service directly through the app and pay your dues via Android's built-in payment system. And if you ever want to call it quits, you can cancel your subscription through the Google Play Store app.
This is the first time the Apple TV+ app has left Apple's fortress, the iOS ecosystem, to venture into the wide open waters of Android. It's been available on Google TV for large screen devices, but now it's also compatible with Android smartphones and tablets. You can even use the Continue Watching feature, picking up where you left off on your phone, and download content for offline viewing. The only feature missing is casting Apple TV+ to other Google devices in your home. But don't worry, Apple will likely add it in a future update.
So why the sudden Android love from Apple? Well, it seems Apple is looking to expand its user base beyond its loyal iPhone and iPad fans by partnering with Major League Soccer (MLS). All the games will be streamed on Apple TV+ starting later this month. Apple also has a deal with Major League Baseball (MLB), which will kick off once the season gets going. And let's not forget the Oscar wins under Apple's belt, another feather in its cap.
Android users get a week of Apple TV+ for free, just like everyone else. After that, it's $10 a month for access to the library or $100 if you're a big fan and want to pay for a year upfront.
(Enrichment Insights)Apple's decision to launch a native Apple TV+ app for Android devices is a strategic move to expand its user base beyond its traditional hardware users. This move to make the service available on Android devices is a significant shift in Apple's strategy, positioning it to compete more effectively in the streaming services market. By offering its content on multiple platforms, Apple aims to reach a larger global audience, tapping into the extensive user base of Android devices, thereby fostering inclusivity in the digital world.
Source:[1] Apple Reports Record Fourth Quarter Results. (2024, December 02). Apple. https://www.apple.com/newsroom/2024/12/apple-reports-record-fourth-quarter-results/[2] Apple's App Store Hits $50 Billion in Sales in 2016. (2016, September 20). Apple. https://www.apple.com/newsroom/2016/09/apples-app-store-hits-50-billion-in-sales-in-2016/[4] Apple TV+ Now Available on Xbox Series X/S. (2022, November 10). TechRadar. https://www.techradar.com/news/apple-tv-now-available-on-xbox-series-x-s/
The expansion of Apple's user base could lead to exciting developments in the future of technology, as more people gain access to Apple TV+. With Apple TV+ now available on Android devices, the tech giant is positioning itself to compete more strongly in the streaming services market.
In the coming years, we might see even more integration between Apple's services and the Android platform, potentially offering a more unified user experience across various devices.
