Audience Intelligence is set to be empowered by Visitiq across 13 million creators and 200 million global fans, courtesy of Amaze's strategic partnership.
In a significant move to enhance the creator economy, Amaze Holdings, Inc. has partnered with VisitIQ to leverage advanced data analytics for smarter marketing, product innovation, and creator support. This partnership marks a pivotal step in Amaze's 2025 roadmap.
Through this collaboration, Amaze will be able to harness VisitIQ's fan heat mapping, behavioral modeling, and AI-powered trend analysis to gain deep audience insights. These insights will drive smarter marketing strategies, AI-powered fan segmentation, and more comprehensive creator support.
The AI-driven segmentation tools provided by VisitIQ will help creators on Amaze's platform to identify and understand fan behaviors and preferences at a granular level. This allows them to tailor their content, products, and marketing initiatives more effectively to distinct fan segments, optimizing engagement and monetization.
Moreover, the partnership will enable Amaze to translate raw fan and creator data into actionable insights. This will help in supporting product innovation and enhancing marketing strategies with precision targeting, helping creators increase direct-to-fan sales and deepen fan relationships.
Aaron Day, CEO of Amaze Software, commented, "This data gives us a 360-degree view of our ecosystem, helping Amaze to better understand fan engagement, creator momentum, growth, and how to support and scale success."
Beyond audience insights, VisitIQ's platform will help Amaze analyze creator performance across launch cadence, category, pricing, and geography. This will provide valuable data for creating targeted marketing campaigns and identifying high-intent audiences that mirror top performers, accelerating the acquisition of new fans for creators and surfacing similar creators primed for success.
The integration with VisitIQ enables precision targeting, smarter segmentation, and lookalike growth for Amaze. As a result, Amaze's platform will continue to empower creators to tell their stories, cultivate deeper audience connections, and generate sustainable income through shoppable, authentic experiences.
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[1] Amaze Holdings Inc. Press Release. (2022). Amaze Partners with VisitIQ to Boost Creator Economy with AI-Powered Data Analysis. [2] VisitIQ. (2022). How Amaze is Revolutionizing the Creator Economy with VisitIQ's Marketing Intelligence and Activation Engine. [3] Amaze Software, Inc. (2022). About Us. [4] Amaze Software, Inc. (2022). 2025 Roadmap.
