Debut into electric power: Renowned automaker adopts electric vehicles for the initial time
Bentley, the renowned British luxury car manufacturer, is set to make a significant stride towards electric mobility with the unveiling of its first electric SUV, slated for release in 2026 [5]. The announcement marks a key milestone in Bentley's electrification strategy as part of its "Beyond100+" plan.
At the forefront of this electrification drive is the EXP 15 concept car, unveiled in July 2025, which serves as a design and technology preview for the upcoming electric SUV [1][3][4]. The EXP 15 draws inspiration from Bentley's heritage, notably the 1930 Speed Six, blending a long hood and low roofline with modern angular and creased bodywork to create a bold, imposing SUV shape distinct from previous models [1][4].
The SUV will feature advanced active aerodynamic elements, including twin spoilers deploying from the rear roofline and an active diffuser at the lower rear to optimize airflow and efficiency [2]. The paint uses a radar-transparent system called Pallas Gold with ultra-thin aluminium pigment, enabling seamless function for safety radar and lidar systems vital for autonomous driving technology [2].
Lighting includes ultra-slim LED strips within the wheel arches and a central light spine in the front grille displaying Bentley’s diamond quilt pattern in LED form [2][3]. The interior design was created using virtual reality, enabling multiple configurations to blend tactile mechanical controls with modern digital interfaces, catering to customers who still value physical elements alongside digital technology [2].
A unique three-seat, three-door cabin is introduced, with a rotating passenger seat that pivots 45 degrees outward for increased interaction and versatility [2]. Innovative storage solutions include the Concertina Floor Storage system, allowing footrests in the footwell to fold into the floor to create extra space for pets or luggage accessible without opening the boot [2].
The dashboard uses a large glass screen that can also reveal traditional wood trim, maintaining Bentley's hallmark luxury feel combined with modern tech [3]. By switching to electric mobility, Bentley positions itself as future-oriented, aiming to appeal to evolving customer preferences while staying true to its heritage [1][4].
Bentley's electric SUV aims to create an entirely new segment for the brand, similarly transformative as the launch of the Continental GT two decades earlier [5]. The company acknowledges the SUV market's growth and seeks to combine its grand tourer legacy with electrification and advanced technologies to cater to this growing market [1][4].
In conclusion, Bentley's first electric SUV targets a blend of heritage-inspired design, advanced aerodynamic and digital technologies, and luxurious, flexible interiors to spearhead the brand's electric future starting with its 2026 launch [1][2][3][4][5].
- Bentley, a prominent player in the luxury automotive industry, is venturing into electric mobility with their first electric SUV, planned for release in 2026, as part of their "Beyond100+" strategy [1][5].
- The EXP 15 concept car, unveiled in July 2025, serves as a preview for the upcoming electric SUV, blending traditional heritage design with modern technologies, such as radar-transparent paint and advanced aerodynamic elements [1][2][4].
- This electric SUV will cater to a growing market by combining Bentley's grand tourer legacy, innovative digital interfaces, and luxurious, flexible interiors that appeal to consumers who value both physical and digital elements in their lifestyle [2][4].
- By transitioning to electric vehicles, Bentley aims to establish itself as a forward-thinking brand, attracting customers who prefer sustainable and technologically advanced transportation solutions [1][4].
