"Discovering the future of automobiles through questions and answers reveals fresh concepts!"
At a recent press briefing, Toyota's new management team, led by President Koji Sato, outlined a comprehensive plan to achieve carbon neutrality and expand the value of mobility. The conference, held on April 7, delved deeper into the ideas of carbon neutrality and expanding the value of mobility as they relate to Toyota's future.
President Sato emphasized the need to change the future of cars to ensure they remain a necessity for society. He presented two central ideas for future change: carbon neutrality and expanding the value of mobility. Toyota's roadmap for achieving these goals is centered on a long-term, inclusive multi-technology strategy aiming for full carbon neutrality across the entire vehicle lifecycle by 2050.
Carbon Neutrality Targets
The strategy includes ambitious carbon neutrality targets. Toyota aims to reduce Scope 1 and 2 emissions (direct operations and purchased electricity) by 68% by 2035 versus 2019 levels. The company also plans to cut Scope 3 emissions (from suppliers, logistics, dealerships, and vehicle use) by 30% by 2030, and reduce average vehicle-use emissions by 35%. Toyota also targets a 100% CO2 emissions reduction in Europe by 2035.
Multi-Technology Electrification Strategy
A key element of Toyota's roadmap is a multi-technology electrification strategy. The company plans to expand a diversified portfolio, including hybrid electric vehicles (HEVs), plug-in hybrids (PHEVs), battery electric vehicles (BEVs), and fuel cell electric vehicles (FCEVs). By 2025, Toyota aims to have at least 70 electrified models globally.
Toyota continues its leadership in hybrids while growing BEV production. The company has set a target of 3.5 million EVs by 2030 and is ongoing in its development of solid-state battery tech for longer range, with expectations of up to 750 miles by 2027-2028. Toyota is also investing around $70 billion toward electrification, including a $14 billion battery plant in North Carolina to support localized production.
Hydrogen and Fuel Cell Focus
Toyota is also doubling down on hydrogen as a major future energy source. The company is building collaborations and common standards across industries for hydrogen fueling to scale infrastructure and adoption.
Expanding Mobility Value
Beyond vehicles, Toyota emphasizes human-centered AI for safety and convenience, software-defined vehicles with over-the-air updates, and enhanced driver protection technologies like Toyota Safety Sense 4.0. Toyota positions itself as a mobility pioneer, providing innovations that address urban challenges such as traffic and fuel efficiency to expand the value of mobility beyond pure transport.
Sustainability Investments
Toyota is also investing in renewable energies like solar, wind, hydrogen, and renewable natural gas to power manufacturing and logistics.
Streamlined EV Development and Production
Toyota also announced plans to reduce development and production processes to half for its new EVs. The company will introduce next-gen EVs in 2026, offering both doubled driving range and driving performance and designs to set hearts racing.
Mass-Production of FCEVs
Toyota is working on the mass-production of fuel cell electrified vehicles (FCEVs) starting with medium- and heavy-duty trucks.
Region-Centered Management
The management team also emphasized region-centered management, with Hiroki Nakajima and Yoichi Miyazaki, two executive vice presidents, speaking about product-centered and region-centered management respectively.
Sales of Hybrid Electrics in Emerging Markets
Toyota plans to enhance sales of Hybrid Electrics (HEVs) in emerging markets. The company also aims to produce 3-row SUVs in the U.S. equipped with batteries made in the U.S. by 2025.
In summary, Toyota’s new management structure policy briefing highlights a balanced, multi-technology path toward carbon neutrality by 2050, with aggressive intermediate targets and large-scale investments in both electrification and hydrogen fuel technologies, while simultaneously advancing mobility solutions through AI and software innovations to broaden value for users globally.
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