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Doxxing is the only path for Web 3.0 Startups to Survive, Declares New Trend

Web 3.0 pioneers need to emulate the strategies of Web 2.0 innovators or risk fading away. It's high time for Web 3.0 to mature and evolve.

In this context, the crucial point is that Web 3.0 startups face a dire necessity: either reveal...
In this context, the crucial point is that Web 3.0 startups face a dire necessity: either reveal personal information (doxx) or risk failure.

Doxxing is the only path for Web 3.0 Startups to Survive, Declares New Trend

In the rapidly evolving landscape of Web 3.0, investors are seeking assurance that companies will not only persist but also thrive. To gain this trust, Web 3.0 companies must adopt professional practices centred on transparency, ethical data handling, and clear communication.

At the forefront of this movement is Manouk Termaaten, the founder and CEO of Vertical Studio AI, an expert in AI technologies. Termaaten aims to make AI accessible for everyone via customization tools and affordable computers.

To start, Web 3.0 companies can implement Privacy-Enhancing Technologies (PETs) such as homomorphic encryption, federated learning, and differential privacy. These technologies allow companies to analyse data while protecting users’ privacy, demonstrating responsible data stewardship.

Transparency about data practices is also crucial. Companies should provide clear, accessible privacy policies, create user-friendly portals where customers can view, control, and delete their data, and openly report how data is used. Redesigning consent mechanisms to offer meaningful choices beyond checkbox compliance is also important.

Promoting transparency and authenticity in communications is another key approach. Web 3.0 companies should show the real people behind their brands, provide business hours and support contacts, use genuine photos, and share their mission and values in “Meet the Team” or “Our Story” pages. This humanizes the company and builds credibility.

Adopting ethical web design principles that prioritise inclusivity, accessibility, and sustainability, alongside strong data protections, further instils confidence and reduces vulnerabilities. Aligning practices with the latest digital legislation further enhances trustworthiness.

Using blockchain-based process systems that balance transparency with confidentiality is another effective strategy. This approach enables public verification of processes without exposing sensitive information, enhancing trustworthiness in decentralized contexts.

Building a privacy-first marketing strategy and using authenticated advertising frameworks with transparent data provenance can turn compliance into a brand differentiator. Positioning privacy as a competitive advantage rather than a burden is key.

Legal counsel is essential to ensure the project's compliance with laws and regulations. The odds of token prices regaining their old ATHs seem to decrease for projects where founders do not doxx themselves. However, doxxing a Web 3.0 team can help separate it from other projects that may not be successful.

Executives should participate in conferences, not in casual attire but in formal wear. Founders have no choice but to doxx their Web 3.0 company to survive in the tech industry. Team members should reveal their verified identities on platforms like LinkedIn, X, etc. Doxxed team members from the marketing team can host weekly podcasts with other high-value guests. Web 3.0 executives might consider starting their own podcasts aimed at high-value guests.

Internal decisions should be accompanied by press releases with clear reasoning behind decisions. Develop a customer service system to promptly address community feedback using AI tools. Instead of creating DAOs out of thin air, register a proper legal entity (e.g., LLC or C-Corp).

Treat your community as partners by posting truthful and detailed information on development progress. To find themselves inside big tech boardrooms, Web 3.0 founders might need to build Web 3.0 projects like the Web 2.0 companies. Share development logs via public repositories like GitHub or public Notion boards.

By combining these transparent and ethical practices with technological solutions, Web 3.0 companies can improve their public image, foster user trust, and demonstrate commitment to protecting user rights and data integrity.

  1. In order to foster trust and transparency, Web 3.0 companies can adopt the use of blockchain technology in their process systems, ensuring public verification of processes while maintaining confidentiality.
  2. Promoting cryptocurrency investments becomes more attractive when companies implement Privacy-Enhancing Technologies (PETs) like homomorphic encryption, federated learning, and differential privacy, protecting users' data privacy and demonstrating responsible data stewardship.
  3. To stay competitive in the business landscape, altcoins and other cryptocurrencies should build a privacy-first marketing strategy, using authenticated advertising frameworks with transparent data provenance, transforming compliance into a brand differentiator.

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