Enhanced delivery of ITV services through OOONA's streamlined IT access and localization
The OOONA Integrated platform, a comprehensive solution designed to streamline and optimise broadcast workflows, has been adopted by ITV, one of the world's leading broadcasters. This strategic move aims to improve immersive experiences for ITV's global audience and boost productivity within the organisation.
OOONA Integrated offers several key features that make it an attractive choice for broadcasters. It streamlines localisation and accessibility workflows, enabling efficient management of media localisation, subtitles, and captions in multiple languages. This is crucial for reaching diverse audiences and expanding global reach.
By consolidating multiple production and management tools into a single integrated platform, OOONA simplifies and accelerates broadcast workflows. This integration reduces manual tasks and synchronisation issues, allowing teams to focus more on creative and strategic activities—thus improving overall operational efficiency.
The platform also supports immersive media experiences, implying improved handling of advanced formats and accessibility features that contribute to richer viewer experiences. While the exact technical details are limited, the platform's capability to harmonise disparate tools and workflows is evident.
OOONA Integrated includes robust content protection features, ensuring secure handling of media assets across different stages of localisation and production workflows. This helps broadcasters safeguard their valuable content against unauthorised access or leaks.
The platform is designed to accommodate evolving broadcast technologies and increasing content demands, enabling broadcasters to adapt swiftly to market changes without overhauling systems repeatedly. ITV’s recent adoption signifies confidence in OOONA’s ability to support both current and future industry requirements.
The OOONA platform offers a secure environment for managing translation and accessibility services, making it an ideal fit for ITV's access services operations. David Padmore, director of accessibility at ITV, selected OOONA due to the team's understanding of ITV's access services and localisation workflows.
In addition to improving immersive experiences and boosting productivity, the adoption of OOONA Integrated by ITV also signifies the value that the OOONA platform brings to major content producers seeking operational efficiency. Wayne Garb, OOONA co-founder and CEO, expressed pride in partnering with ITV for their localisation and accessibility needs.
ITV has deployed OOONA's solutions across its access services operations, and the platform continues to be part of ITV's efforts to upgrade its access and localisation infrastructure. OOONA Integrated also enables real-time workflow monitoring, providing valuable insights into the efficiency and effectiveness of ITV's localisation and accessibility processes.
In conclusion, the OOONA Integrated platform enhances broadcasters' capabilities by streamlining localisation workflows, boosting productivity, enabling immersive experiences, and safeguarding content security. This alignment with the operational and strategic needs of major broadcasters like ITV makes OOONA an invaluable partner in the ever-evolving broadcast industry.
- The integration of OOONA's platform into ITV's operations underscores the potential of technology to revolutionize the finance side of the broadcast industry, particularly in terms of productivity and content protection, thereby justifying the substantial investment involved.
- In the progressing broadcast industry, where the demand for immersive experiences and diverse content is escalating, OOONA's ability to simplify and optimize business operations through their platform has proven to be a strategically beneficial collaboration for industry leaders like ITV.
