Expands E-SIM collection with three fresh additions: BETBY
BETBY, a leading provider of sports betting solutions, has announced the addition of three new esports titles to its proprietary feed, Betby Games. The new additions, eBoxing, eVolleyball, and eKabaddi, are part of the company’s expanding virtual sports portfolio aimed at capturing broader global esports appeal.
Background and Features
eBoxing
eBoxing offers fantasy match betting where users can bet on contests featuring top modern fighters against legendary past boxers, blending historical and contemporary appeal for boxing fans worldwide. Each eBoxing fight is limited to a single 2-minute round, providing short-session engagement and high-intensity action. Pre-match betting is available on over 20,000 monthly eBoxing events.
eKabaddi
eKabaddi taps into the rising popularity of kabaddi esports, especially targeting the Indian market where the sport has cultural significance. Betby's launch follows recent regulatory developments in India promoting esports but prohibiting online gambling, making betting on eKabaddi via traditional platforms unlikely within India. eKabaddi is a historic industry first, being a fully simulated and exclusive title made for fans of the sport. It offers over 7,500 monthly matches and features two tournaments: the Indian Pro League and a World Cup.
The unique real-sport integration of eKabaddi offers operators a powerful way to maintain 24/7 fan engagement and retention. Each eKabaddi game consists of two 5-minute halves.
eVolleyball
eVolleyball adds another popular virtual sport, expanding offerings to fans of fast-paced, internationally followed team sports. Each eVolleyball match lasts approximately 10 minutes and showcases four tournaments with a one-set-to-25-points format. The addition of eVolleyball adds variety to the Betby Games lineup.
Strategic Movements
The addition of these new titles reinforces BETBY's strategy of diversifying its esports feed across both mainstream and niche sporting verticals. Kirill Nekrasov, Head of Sportsbook Product at BETBY, stated that the company is pushing the Betby Games portfolio to new heights. He also mentioned that each new title is unique and important for the market.
The new addition to Betby Games, eKabaddi, is particularly strategic as it engages India’s growing esports scene despite gambling restrictions. eBoxing connects fans of combat sports globally through fantasy matchups.
Collectively, these new esports titles contribute to Betby providing around 400,000 virtual sports matches monthly through Betby Games, demonstrating significant scale and ambition in virtual sports betting services. This expansion aligns with Betby’s goal to serve a diverse global audience by including culturally relevant and globally popular esports genres in their betting portfolio.
The Betby Games portfolio now consists of 22 titles.
In alignment with their strategy, BETBY has introduced eBoxing, offering fantasy match betting for boxing fans worldwide, and eVolleyball, catering to fans of fast-paced international team sports. Both titles, along with eKabaddi that taps into India's growing esports scene, expand the Betby Games portfolio to 22 titles, providing approximately 400,000 virtual sports matches monthly.
