Google's 3D Video Calling 'Booth' Transforms from Concept to Reality, Yet Remains Exclusive to Purchase
Google Beam, initially introduced as a research project, has now been rebranded and is available as a commercial product. This innovative technology, developed by Google, is set to revolutionize the way businesses conduct virtual meetings, particularly in small meeting spaces.
The heart of Google Beam is a glasses-free 3D TV that uses a light field display for visual depth during video calls, creating a more immersive and realistic experience. This cutting-edge technology allows for a more natural eye contact during video calls, as if the other person is gazing directly at you.
Google Beam's advanced features don't stop at visual depth. It also includes near real-time voice translations during video calls, which could potentially enhance the meaningfulness of connections via a 3D screen. Six cameras built into the three surrounding bezels of Google Beam are used for head-tracking, ensuring a smooth and seamless video experience.
Google CEO Sundar Pichai stated that Google Beam uses AI to merge multiple 2D video streams into a "3D light field with perfect tracking." This technology is designed to replicate the in-person meeting experience, without the need for headsets or wearable devices.
However, the novelty of Google Beam's advanced features may not outweigh the convenience of using a regular laptop for video calls for most people, due to its high cost and specialized setup. The current cost of a Google Beam unit, the commercial 3D video conferencing product offered in partnership with HP as "HP Dimension with Google Beam," is starting at $24,999, with availability to select customers beginning in late 2025.
Google is working with several partners to bring Beam to their teams. Companies like Zoom and organizations including Citadel, Deloitte, Duolingo, Hackensack Meridian Health, NEC, Recruit, and Salesforce are among those collaborating with Google to implement this groundbreaking technology.
Google Beam is intended for enterprise usage, as it is partnering with HP to bring the first Beam device to businesses. It aims to serve enterprises that need high-fidelity 3D video communications, particularly those in sectors such as corporate offices, technology firms, design studios, and other professional environments where immersive video collaboration can enhance remote communication.
While the specific details of Google Beam's performance and user experience are not yet known, as the author has not personally tried the product, it is clear that this technology is set to redefine the future of video conferencing. Whether it will become a staple in the corporate world remains to be seen, but one thing is certain: Google Beam represents a significant leap forward in the realm of virtual communication.
- In the future, tech enthusiasts may look forward to the integration of Google Beam technology in smart-home devices, as it offers a more immersive and realistic experience beyond regular video calls.
- As the tech world continues to evolve, Gizmodo expects that the partnership between Google and HP could lead to the development of a new generation of gadgets that incorporate Google Beam's unique features, revolutionizing the tech industry.
- With the advancement of technology, the future of smart-home devices could potentially include incorporating Google Beam's innovative 3D light field display, fostering more engaging interactions within a smart-home environment.
