Lenskart invests in Ajna Lens; Serendipity Space achieves financial backing
In a significant move, Lenskart, the popular online eyewear retailer, has made a strategic investment in Ajna Lens, a Mumbai-based deep-tech startup specialising in AI-powered extended reality (XR) glasses. This investment is geared towards **accelerating the development and commercialisation** of Ajna Lens' AI-powered mixed-reality glasses, which integrate advanced AI features for an enhanced user experience.
Ajna Lens, founded in 2014, is a pioneer in the field of immersive technologies, utilising spatial computing, AI vision, and a XR stack. The startup has been making strides in developing a mixed-reality headset called AjnaXR. On the other hand, Lenskart, co-founded by Peyush Bansal, has recently launched its audio glasses, Phonic, in December 2024, and is now venturing into the realm of smart glasses with this strategic investment.
The terms of the deal between Lenskart and Ajna Lens have not been disclosed. However, the funding will support technical demonstrations to validate the startup's core subsystems, enabling it to offer end-to-end services for pharmaceutical companies. This could potentially **scale the product with retail integration**, leveraging Lenskart’s market presence.
The partnership between the two companies is expected to lead to future plans that include the launch or pilot programs integrating these mixed-reality smart glasses into real-world retail or consumer scenarios, potentially enhancing shopping experiences through augmented and extended reality technologies powered by AI.
Serendipity Space, a Bengaluru-based startup developing microgravity-based pharmaceutical manufacturing solutions, has also been making headlines. The company, founded by Antariksh Parichha (CEO), Jivitesh Debata (CTO), and Monica Ekal, has built and tested multiple functional pharmaceutical modules, including two crystallization and one formulation module. This innovation could drastically shorten traditional drug development timelines, which typically span 12-15 years.
In the realm of space-based pharmaceutical manufacturing, this investment in Ajna Lens marks a first, signifying growing interest in harnessing the unique conditions of space for innovative applications. As Lenskart and Ajna Lens continue their collaborative journey, the future promises exciting advancements in the fields of AI, XR, and pharmaceutical manufacturing.
[1] Source: Lenskart Press Release, July 2025.
The investment by Lenskart, a renowned online eyewear retailer, in Ajna Lens, a Mumbai-based deep-tech startup, aims to accelerate the development and commercialisation of Ajna Lens' AI-powered mixed-reality glasses. This collaboration could potentially scale the product with retail integration, leveraging Lenskart’s market presence.
With Lenskart's foray into smart glasses and Ajna Lens' advancements in AI, XR, and pharmaceutical manufacturing fields, future plans may include integrating these mixed-reality smart glasses into retail or consumer scenarios, enhancing shopping experiences through augmented and extended reality technologies powered by AI.