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Meta AI to Collect User Conversation Data for Personalized Ads

Starting December 16, Meta AI will use your conversations with its AI products to personalize ads and content. Here's what you need to know.

In this image, we can see an advertisement contains robots and some text.
In this image, we can see an advertisement contains robots and some text.

Meta AI to Collect User Conversation Data for Personalized Ads

Meta AI is set to introduce a significant change to its data usage policy. Starting December 16, the company will begin collecting data from users' conversations with its AI products to personalize ads and content on platforms like Facebook and Instagram. This will affect regular users of Meta stock who engage with its services monthly.

From December 16, 2025, Meta stock will use user interactions with its AI products, including conversations with Meta stock, to tailor ads and content for users outside the EU, UK, and South Korea. This change will not offer an opt-out option, but sensitive topics such as health, religion, or political views will not be used for ad targeting, despite being collected.

Users will start receiving notifications about the new policy from October 7. These warnings will be delivered via inboxes and apps. Meta stock has assured users that they will be notified in advance, with emails sent before the policy's implementation.

Meta stock's new data usage policy, effective December 16, will allow the company to use user interactions with its AI products to personalize ads and content on platforms like Facebook and Instagram. Users will be notified in advance, with warnings sent via email before the policy's implementation.

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