Sports venture, Sporting Risk, unveils User-Driven Bet-构建器 to augment fan interaction
Sporting Risk, a leading authority in sports betting, forecasting, and analytics, has rolled out its Player-Led Bet-Builder. This groundbreaking tool empowers sports enthusiasts to craft personalized player-centric wagers across over 120 global competitions.
By integrating player-specific markets, the new feature caters to the growing preference of fans who focus on individual athletes rather than teams. Sporting Risk's Player-Led Bet-Builder introduces unique player head-to-head markets, offering operators a potent tool to boost engagement and revenue.
Operator customization options include setting margins, maximum prices, and boosts according to the content or the players involved, creating tailored betting experiences. This adaptability can be utilized to create exclusive promotions, such as offering a 10% boost to any customer who selects a trio of players or a player head-to-head (H2H) market in their Bet-Builder. These promotions are available both pre-match and in-play, with the boost visibly reflected in dynamic pricing for all eligible markets. Operators simply publicize the offer, while the Bet-Builder handles the intricate details automatically.
Andy Phillips, SportingRisk.com's Chief Commercial Officer, stated, "In an environment with higher sportsbook margins, it's crucial for operators to offer customers excitement, flexibility, and value. The Bet-Builder is a vital component of the sportsbook, and player markets are what ignite this dynamic in mature markets. Building the flexibility to merge these two areas to create new products is our ambition to help operators compete effectively for market share."
Bet-builders, in general, have shown promise in the sports betting industry by offering customization, flexibility, enhanced user experience, increased revenue potential, and a competitive advantage for operators. If Sporting Risk's Player-Led Bet-Builder embodies these characteristics, it could offer an alluring service to sports operators, bolstering user engagement and potentially escalating betting volumes. However, specific details about Sporting Risk's tool are only available from the company or related sources.
The Sports Risk's Player-Led Bet-Builder is a testament to advancement in technology, as it merges player markets with the bet-builder concept, offering a unique experience for sports enthusiasts and operators in sports betting. With player-specific markets, this innovative tool could revolutionize sports betting by emphasizing individual athletes and providing operators with a technology-driven means to boost engagement and revenue.
