Web3 Growth Engine Transformation Announced by HELLO Labs
In an ambitious move to drive blockchain adoption at scale, HELLO Labs, a leading Web3 entertainment company, is transforming into a comprehensive ecosystem. Co-founded by Grammy-nominated director Paul Caslin and Web3 visionary CEO Sander Gortjes, HELLO Labs operates on a YouTube, Telegram, and Instagram platform, reaching millions of viewers.
A Triple Threat Approach to Web3 Growth
HELLO Labs functions as a comprehensive Web3 growth engine, integrating three core components: HELLO Media, HELLO Growth, and HELLO Protocol. This trio forms a flywheel that drives attention, engagement, and tangible growth in Web3 projects by merging content reach, incubation expertise, and blockchain utility—a full-stack approach to propelling the Web3 ecosystem forward.
HELLO Media: The Storytelling Engine
As the storytelling and content arm, HELLO Media generates global reach through television, podcasts, livestreams, and affiliate media brands. With an annual reach of over 125 Million impressions, it brings Web3 narratives to mainstream audiences and acts as the visibility driver for projects within the ecosystem.
HELLO Growth: The Selective Incubator
HELLO Growth operates as a selective incubator and scaling service for premium Web3 projects. It provides hands-on growth support, including media production, key opinion leader (KOL)-driven marketing campaigns, token-aligned community activations, and networks with venture capitalists and exchanges. This service helps projects move from visibility (gained via HELLO Media) to real-world viability.
HELLO Protocol: The Blockchain Infrastructure
HELLO Protocol is the smart contract and token utility layer powering the entire HELLO Labs ecosystem. It underpins functionalities such as quests, prediction markets, and trading tools within the ecosystem, acting as the blockchain infrastructure that supports engagement and value creation across projects.
Killer Whales: The Blockchain Reality TV Show
A key component of HELLO Labs' strategy is the business reality TV show, Killer Whales. Produced by HELLO Labs, CoinMarketCap, and AltCoinDaily, Killer Whales offers $1.5M in prizes, investor connections, and global exposure. Featuring celebrity judges and top blockchain innovators, the show streams on Apple TV and Amazon Prime, reaching 600M+ viewers in 65 countries.
In this reality TV show, startups compete to showcase their projects and secure funding, providing a unique opportunity for projects to gain traction and exposure in the competitive Web3 space.
The Future of Web3 Growth
By merging mainstream media with blockchain, HELLO Labs is creating a unique opportunity for Web3 projects to gain visibility, scale, and tangible growth. With the launch of Killer Whales and the comprehensive HELLO ecosystem, the company is poised to play a significant role in the future of blockchain adoption.
[1] HELLO Labs. (n.d.). About Us. Retrieved from https://www.hellolabs.co/ [2] HELLO Labs. (n.d.). HELLO Media. Retrieved from https://www.hellolabs.co/hello-media/ [3] HELLO Labs. (n.d.). HELLO Growth. Retrieved from https://www.hellolabs.co/hello-growth/ [4] HELLO Labs. (n.d.). HELLO Protocol. Retrieved from https://www.hellolabs.co/hello-protocol/ [5] HELLO Labs. (n.d.). Killer Whales. Retrieved from https://www.hellolabs.co/killer-whales/
- HELLO Labs' comprehensive Web3 growth engine includes three core components: HELLO Media, HELLO Growth, and HELLO Protocol, ordered to drive attention, engagement, and growth for Web3 projects.
- The HELLO Media arm functions as a storytelling and content engine, reaching over 125 million impressions through various media channels, propelling Web3 narratives to mainstream audiences.
- One of the most significant projects under HELLO Labs is the Killer Whales business reality TV show, funded by CoinMarketCap, AltCoinDaily, and streamed on Amazon Prime and Apple TV, offering startups a chance to gain visibility and funding.
- Partnerships with mainstream media outlets like Amazon and Apple showcase HELLO Labs' commitment to merging traditional technology with the blockchain sector, and this strategy positions the company as a key player in the future of blockchain adoption.