Wildberries Marketplace Speaks Out on Taxi Service Rumors
Wildberries Eying Expansion: Dipping Its Toes into Belarus' Transport Sector?
There's a buzz in the air, and it seems online retail titan Wildberries is casting an eye towards Belarus' passenger transportation sector. However, it's essential to separate fact from speculation. Here's a lowdown on the potential developments.
Back in February 2025, whispers of Wildberries' plans for a transportation service started circulating. The proposed launch in Minsk, once all necessary procedures were in place, was the first inkling of this move. The company was mulling over expanding the service to the entire nation only after the successful "trial run" in the capital.
A new entity, LLC "Wildberries Taxi Operator," registered in Belarus on May 16, has stirred further intrigue. This newcomer, listed as a dispatcher in the official registry, is a subsidiary of Russian LLC "Wildberries."
Wildberries representatives have been tight-lipped about the situation, citing their continuous analysis of market needs and technological advancements. They're focusing on broadening the company's service and logistics capabilities to enhance the customer experience. However, the exploration of new products is a meticulous, multi-stage process that requires careful evaluation, they claim.
Despite the buzz, it's essential to remain grounded. Reports from recent sources don't indicate an official Wildberries foray into passenger transportation in Belarus at present[2][5]. Instead, the e-commerce giant appears to be concentrating on enhancing its logistics, warehousing, and delivery services[1][2]. Noteworthy recent developments include optimization of delivery options and analytics for sellers in markets such as Kazakhstan, as well as new warehouse investments in countries like Uzbekistan[1][2].
The company has also ventured into new e-commerce markets (such as the UAE) and launched social commerce initiatives via its short video app Wibes[4][5]. In light of the available information, it seems that if Wildberries were to delve into the passenger transport sector, it would likely be announced separately and wouldn't be an immediate focus given their current focus on e-commerce and logistics.
Stay tuned for updates! If Wildberries has any announcements, you can be sure they'll share them promptly. In the meantime, let's keep enjoying their fantastic e-commerce services and innovative technologies.
Wildberries' potential foray into Belarus' transportation sector could involve the exploration of new products, with the company focusing on technological advancements to broaden its service and logistics capabilities. Despite recent developments, there has been no official announcement of a Wildberries passenger transportation service in Belarus at present.